Working out what the site is for
Who your customers are, what you want them to do, how they decide, and which pages the site needs as a result.
Whether you are starting from nothing or fixing a site that is letting you down, this is the work involved. A project uses the parts it needs and you are quoted for those.
Who your customers are, what you want them to do, how they decide, and which pages the site needs as a result.
Colors, type, and images that match the business you already are. If the logo you have needs tidying up, we do that too.
Each page laid out for the person reading it, written in your words rather than filler, with the next step never hard to find.
The site itself: quick on a phone, usable with a keyboard or a screen reader, and built so it can be changed later without breaking.
Page titles, descriptions, and the behind-the-scenes markup search engines read, plus enough real writing on the page to give them something to rank.
We look at what visitors actually do, change the pages that are losing them, and keep the site current instead of leaving it as it launched.
Customers in every trade decide a little differently. These are demo sites we built for other industries. Open the closest one and picture your own name on it.
Lawn care, contractors, cleaning, and field services: fast sites that put your phone number, service area, and quote request front and center.
View the service business demo →
Sites for architects, interior designers, and builders that lead with the work itself: project galleries you can filter, and a plain way to ask for a consultation.
View the architecture studio demo →
Service times and the address at the top of the page, then sermons, events, and online giving: what a first-time visitor and a regular each came for.
View the church demo →
Hotels, restaurants, and event spaces: photographs that show the room first and the booking second, which is the order people decide in.
View the hospitality demo →
Spas, studios, and practitioners: a calm page with the treatment list in plain sight and booking never more than a tap away.
View the wellness demo →We build for any trade. Tell us what your business does and we’ll plan the site around the way your customers actually buy.
Get a free site scorecard →